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Loveless Edge Boutique

An excellent customer experience is key at this Waynesville boutique.

Opening a boutique has long been a dream of Makenzie Bowman. The 25-year-old made her dream a reality when she opened Loveless Edge Boutique.

The women’s clothing boutique offers trendy and chic styles, including sweaters, tops, dresses, jeans, and accessories.

“Since the age of 14, I always knew I wanted to own a boutique one day,” says Bowman.

Entrepreneurship began for Bowman 6 years ago, when she started a small makeup business. Now, with a boutique as well, she’s ready to continue putting smiles on the faces of customers when they walk out the door.

“I am all about making others feel beautiful,” she says. “I hope when customers shop my store, they leave with a smile and feel like they’ve found something that will make them look even more beautiful.”

Bowman says that part of what makes Loveless Edge Boutique so unique is that her own personal style is unique, and she has a chance to bring that to her store and its customers.

The store carries sizes small through 3X, and Bowman emphasizes the importance of inclusive sizing in her shop.

Loveless Edge Boutique is located at 98 S Main Street in Waynesville. To learn more, visit the website or follow along on Instagram and Facebook.

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